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Argyle Wine Valentine’s Gift Set

Academic

Package Design

Argyle Box outside
Project type
Academic
My role
Graphic designer
Deliverables
Gift packaging concept

This project explores a seasonal gift box concept for Argyle Wine designed around the tone and expectations of Valentine’s Day. The objective was to create packaging that conveyed warmth, romance, and a sense of occasion through material-inspired visual choices and restrained detailing.

The design pairs a dark wood finish with red satin interior elements to suggest richness and intimacy, while gold accents were used to elevate the presentation and reinforce a premium feel. The project focuses on color relationships, texture, and cohesive presentation across the full package experience. This concept was developed as part of an academic assignment using a fictional client brief.

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